Our Vision

Empowered children lead a tobacco-free, healthy life armed with knowledge about the ill effects of tobacco, good hygiene and nutrition practices, thereby ensuring that they can thrive with a sustainable societal health outcome.

Our Mission

To positively impact the health of children in rural India by making their schools tobacco–free.

We do this by engaging all the stakeholders in the ecosystem, creating education modules on tobacco control, and increasing awareness of good health, hygiene and nutrition practices.

These programmes ensure a sustainable societal outcome, so children can lead a tobacco-free, healthy life.

Our Vision

Empowered children lead a tobacco-free, healthy life armed with knowledge about the ill effects of tobacco, good hygiene and nutrition practices, thereby ensuring that they can thrive with a sustainable societal health outcome.

Objectives

The core objective of the project is to make all schools tobacco-free which leads to making the lives of students healthy, happy and tobacco-free.

  1. Make schools tobacco-free as per the criteria developed by the CBSE and approved by the WHO.
  2. Equip all stakeholders with scientific information about the ill effects of tobacco and establish tobacco's direct link with health and hygiene.
  3. Enable the scalability and sustainability of the tobacco control programme.